Tata AIG Life to open 120 new branches by August

Tuesday 13, February, 2007 Tata AIG Life Insurance Company Limited (Tata AIG Life) announced its expansion plans that include the opening of 120 full service branches across the country. The opening of 120 new branch offices across India is an integral part of an overall retail thrust and the company’s strategy to continue to invest in infrastructure and reach regional commercial centres. This strengthening of its distribution network will enable the company to cater to a wider group of customers and provide them with efficient customer service and enhanced support. All the 120 branches to be opened under this elaborate expansion plan of Tata AIG Life will be operational by August 2007 and will increase the distribution network of the company to 192 branches across 102 locations in the country. Commenting on the announcement, Mr. Trevor Bull, Managing Director, Tata AIG Life Insurance Company Ltd said, “We believe that the insurance industry is at the threshold of the next phase of growth where product innovation and broader distribution will act as key enablers. Strengthening our distribution network will allow us to leverage our brand equity to a wider audience, allow us to build greater scale and provide consumers with a wider choice of Tata AIG Life products closer to their home. This major expansion strategy is a reflection of our long-term commitment to our existing and prospective customers in the high growth insurance market. ” All the new branch offices will offer the complete suite of Life Insurance products and services offered by Tata AIG Life.

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