Max Bupa launches new edition of Heartbeat product

Thursday 31, July, 2014 Standalone health insurer Max Bupa today introduced the new edition of its flagship product Heartbeat Health Insurance Plan, offering individuals, nuclear and extended families the most comprehensive health insurance plan. The plan has new features like international cashless treatment for nine major critical illnesses, worldwide emergency medical evacuation, flexibility in sum assured ranging from Rs 2 lakh to 1 crore. It also offers reduced waiting period of 24 months on pre-existing diseases for sum insured of Rs 5 lakh and above, coverage for up to 14 relationships under a single policy and option for loyal customers to enhance sum insured on renewal, irrespective of claim history. In continuation of its endeavor to address the health needs of senior citizens, Max Bupa has introduced the option of tapering co-pay, another industry first feature that provides customers above 60, a comprehensive coverage, with reducing and subsequently zero co-payment on continuous renewal.

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